Ultimo’s ‘boob job’ bikini for summer 2014

New Ultimo 'boob job' bikiniThe brand that is famous for its boob-boosting bras has launched a new bikini for summer that promises to give you a boost of up to two cup sizes.

Dubbed ‘the boob job bikini’, Ultimo‘s new fixed gel bikini top has just hit the shops and uses the brand’s super lightweight fixed gel insert technology to provide a natural looking boost and uplift.

The bikini comes in cup sizes A-DD and is part of the brand’s new swimwear collection, which offers bikini separates and a tummy control swimsuit all designed with glamorous cuts in a choice of two bright block colours – cobalt blue and magenta pink.

Ultimo founder Michelle Mone described the bikini as a ‘godsend’ for women with A-B cups, adding: ‘With the rise in popularity of glamorous destinations like Marbella and Ibiza, looking good on the beach or by the pool has never been so important – and this is the perfect solution to create incredible curves.’

The bikini is available to buy now and is sized from 32-36 A-DD, and 38 B-DD for the top, which costs £30, and from 8-18 for the matching brief, which is priced at £14.

You can also choose from a non-gel halter triangle bikini top finished with gold details or a shaping swimsuit. Both feature gentle padding in the cups for a more subtle cleavage boost.

The collection is available to buy from Ultimo.co.uk.

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