This week we love… Princesse tam.tam SS14

Princesse tam.tam Adelie longline bra SS14For effortlessly chic everyday lingerie, French brand Princesse tam.tam really is hard to beat – simple, unfussy styles, pretty colours and more than a touch of cool.

And the new season collection has so many things to love. Alongside the brand’s signature mix of semi-sheer styles, there are the key seasonal pastel shades, cute polka dot longline bra Adelie, and fun prints, including Felindra, a jungle-inspired print of a tiger in purple and white on black.

Other highlights include Fleur, a delicate floral lace line in navy with a detachable ribbon on the straps, and Heloise, a simple black collection including a body, a semi-balconette bra and hipster briefs in black with Art Deco inspired cut out details on the centre bust.

There’s also a fabulous basics line, Success, in a pretty powder pink shade that is rapidly becoming a popular alternative to nude.

And as for the nightwear… Well, Princesse tam.tam has always excelled in this department. Choose from traditional pjs to cute nighties, oversized sleep T-shirts and little shorts sets and playsuits. All the colours tie in with the lingerie range for a coordinated collection and are perfect for slouching around the house on the weekend.

The only downside is a small size range, with bras up to a D/E cup and briefs and nightwear up to a 14/16. Prices start at around £36 for a bra. View the collection at



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