If you have a small bust (AA-B cup), then one of the bra buying/bra fitting issues you may have experienced is cups that gape. It’s a common issue, often more pronounced on one side than the other, and caused not just by bras that are too big, but that are the wrong shape for your shape.
Well, a new partnership between a specialist small bust retailer and a luxury English lingerie brand aims to put an end to gaping cups – and they are so confident they have achieved this that the resulting collection comes with a ‘No Gaping Guarantee’.
The no-gape bras are the product of a collaboration between Avariella.co.uk and the Emma Harris lingerie label, inspired by a mutual desire to address the challenges faced by the small busted lingerie shopper.
Working together, Avariella and Emma Harris adapted some designs from the Emma Harris Signature line to achieve the perfect fit for smaller busts, taking account of the needs of differing shapes. The result is a specially developed size range in 28-36 AA-B cups with the ‘No Gaping Guarantee’, with the AA cup bras available exclusively through Avariella.co.uk.
If you buy a bra from the Emma Harris Signature range and it doesn’t provide you with the perfect fit, you will be entitled to a full refund and receive a £15 voucher to spend at Avariella.co.uk. So really, what have you got to lose?
The specially developed small bust lines in the collection include plunge bras in ivory or vintage dusty rose, which feature silk-lined cups and a pretty lace trim. They come with a choice of knicker or skirted thong. The bras cost £79 and the knickers and thong are £34 and £39 respectively.
View the collection on Avariella.co.uk.