Curvy Kate has announced the imminent launch of Luxe, the brand’s first ever strapless bra, which will be available up to a J cup. And from now until the official launch at the end of September, the brand is giving away one bra a day!
The strapless, multiway bra has undergone rigorous testing, proving that it is capable of holding weights of up to 5kg, allowing Curvy Kate to make it available in sizes that other strapless bras usually don’t offer.
Curvy Kate says fans have been requesting a strapless bra ever since the brand first launched in 2009, and has spent two years developing this clever style, which has already won over fuller busted bloggers like Georgina Horne (Fuller Figure, Fuller Bust), a 36H, who described it as ‘amazing’, saying ‘it really does give an ultimate uplift to my boobs and my confidence’.
The Luxe strapless bra is inspired by tuxedos and is a smooth cup bra with a pin stripe band and little feminine details. It comes in a choice of either soft biscotti or black in sizes 28-30 D-J, 32 D-HH, 34 D-H, 36 D-GG, 38 D-G, with the choice of a brief or thong in sizes 8-20.
The bra doesn’t go on sale until next month, but in the run up to the launch Curvy Kate is running the #MyUltimateUplift campaign via microsite myultimateuplift.com, asking fans to share the things that motivate them or give them a lift in life. The brand will also be giving away a Luxe bra a day up until its release. Good luck!
If you’re not lucky enough to win one, the Luxe bra will be available through stockists such as Figleaves, Shop Direct, Debenhams and John Lewis when it goes on sale at the end of September.